balazs-toth_paramount_cee-strategic-ssc-gbs-conference-autumn_vilnius_connect-minds

Balazs Toth

VP, GBS RTR Controller, Paramount - HU

Speaker info

Session details

EMPLOYER BRANDING AND IMAGE – ADAPTING TO NEW HABITS

How organizations are transforming their company culture and employer branding initiatives to stand out and be visible on a highly competitive, standardized labor market

  • There is no magic formula – How to tackle the naughty “standardizing” effects of home office to retain talents
  • How to (and should you?) bring people back to the office for other reasons than “company parties”
  • Sense of belonging vs. third-party service provider feeling – How to develop a business culture that reaches employees out of the office walls
  • Matching global brand image and local initiatives to build awareness and attract new candidates